To find out more contact either:
Adam Winterton or Rob Smith
T +44 (0) 20 7323 2713
E makeithappen@dawsonwalker.co.uk
PR campaign
Targeting the trade media to achieve positive awareness of Mercedes-Benz CharterWay, the international commercial vehicle, financial services, contract hire and fleet management arm of Daimler.
We developed a national media relations campaign comprising press releases, media interviews, features and article placement.
Editorial coverage was achieved online and offline in key horizontal titles as well as targeted vertical markets.